If you are looking for a way to make your next conference stand out from the rest you need to look no further than new offerings in conference technology. One of the biggest and most notable changes has been the introduction of the iPhone event app and the Android app.
For many people the idea of using an iPhone device event app to organize a conference may seem like a leap that is difficult to make. However, according to the Pew Research Center, at least 56% of all people in the U.S. own a smartphone with the group of people age 18 -65 reporting about 80% own some type of smartphone. This is roughly equally divided between Android phones and iPhones, and people that attend conferences and events are the most likely to have one or the other versions of smartphone.
Why Use Technology?
There are actually several reasons to use technology and specifically an iPhone event app. One of the biggest issues is the cost and time saving feature. You can literally load everything you need into the app from directions to local restaurants and hotels to information about each speaker. All speaker materials can be uploaded for instant access by participants, and all this is done without the need for costly printing, photocopying and mailing.
For those conferences that are focusing on a “green” theme having an iPhone event app is a given. There is no paper, no waste and no carbon footprint, at least when it comes to production of the material.
Ease of Use
An iPhone event app, just like the Android counterpart, is a simple app that is run with a touch of the icon from the app home screen. You can develop different sub-screens using icons that allow the user to click on the area of information they need and search, scroll or check out the information provided.
This type of iPhone event app can link to websites and online information, but it will also run in the event that internet connectivity is not available. This is an essential consideration at a conference where heavy internet use can sometimes be a real problem for the infrastructure.
